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How to Rank on the Google Map Pack
Google Map Pack Google Map Pack is an improved search option that presents results of
searches in maps that include business listings, appearing above the traditional blue-link organic results on Google. It's not easy to rank in it as its appearance is based on many factors. However, you can follow the best practices to improve local SEO, and increase your chances of appearing on it for search terms that are relevant to your business.
Google takes into account many factors when deciding which businesses should be included within its Map Pack. These include reviews and claims on listings, how optimized a business's website as well as Google Business Profile are, in addition to other factors.
As being featured in the Map pack can increase phone calls, foot traffic and overall growth for your company, it can also give your business the chance to grow its reputation and give it an edge over competitors who aren't ranked.
Be aware it is important to note that Map Pack is distinct from traditional SEO and uses its own algorithm and optimizing strategies. To be more prominent in the Map Pack, you must optimize all areas of the Google Business Profile (GBP) and seek out positive reviews from customers continuously and design local landing pages by using DataPins.
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Begin to optimize the GBP (Google Business Profile) today to increase the chances of being ranked within the Map pack! The goal is to improve the accuracy of your location information with high-quality photographs, as well as written descriptions that outline the products or services in detail and in detail. Also, ensure that all NAP (name address, address, and telephone number) information is consistent across platforms (this is applicable to your website and your social networks).
Backlinks can also play an important role in how a company ranks on Google Maps packs, with them playing an essential role in influencing results in the long-run. They can be created by targeting local keywords with content that is targeted to local SEO keywords, and acquiring hyperlinks from other websites in the industry. Although this method may require longer and require more resources initially, it usually yields the most long-lasting outcomes.
Quality website and Google Business Profile design also have a significant impact on the way businesses are ranked within the Map pack, so using Hike SEO software to keep track of developments and make the necessary adjustments. Being included in relevant search terms' Map packs could increase the amount of popularity, visibility, and profitability for a small-medium sized business which ultimately leads to improved duration of operations and higher revenues for the company.